Moody Sumo Aromatherapy

The month of April is known for many different things:

• April Fool's Day (a favorite among me and my sisters!)
• Arbor Day-April 5th
• Tax Day-April 15th
• Earth Day-April 22nd

And let's not forget the often overlooked National Stress Awareness month!

Super Pens

In the Pixar move The Incredibles, Syndrome’s goal is to give everyone access to super powers in order to eliminate the gap between the “Supers” and everyone else.  A similar phenomenon is being orchestrated in the world of promotional pens, but let me first tell you why pens have super marketing powers according to a recent study.

·         Pens are used 18.2 times per month

·         Pens generate 437 impressions per month

·         Recipients keep their branded pens for 4.9 months

·         Pens have a total Cost per Impression (CPI) of $.001

·         90% of recipients keep branded pens because they are useful